Warranty Information

Manufacturer Warranties on Third-Party Products

Unless otherwise stated, products sold on our website are covered by the original manufacturer’s warranty only.

We do not offer or provide warranties on products that we do not manufacture ourselves. Warranty coverage, terms, duration, and eligibility are determined solely by the product’s manufacturer and may vary by brand.

If a product is believed to be defective, the customer is responsible for:

• Reviewing the manufacturer’s warranty policy

• Contacting the manufacturer directly for warranty claims or service

• Following the manufacturer’s required procedures for inspection, repair, or replacement

We’re happy to assist with manufacturer contact information or general guidance when possible, but we cannot authorize or guarantee manufacturer warranty claims.

Custom Rod Warranty (In-House Built Rods)

Custom rods built by us are warrantied for the lifetime of the original owner against defects in workmanship and construction.

This warranty covers issues directly related to how the rod was built, including:

• Guide installation

• Thread work and finish integrity

• Reel seat installation

• Structural issues resulting from faulty assembly

This warranty applies to the original owner only and covers normal fishing use.

Our custom rods are warrantied against defects in workmanship and construction. Damage resulting from normal wear and tear or user-related causes—including but not limited to—broken guides, tip-tops, worn grips, impact damage, or misuse—is not covered under warranty. We are happy to repair or replace these types of damages for a service fee.

Damage resulting from improper use or handling—including high-sticking, lifting fish by the rod, excessive point loading, or impact damage—is not covered under warranty.

Component Manufacturer Warranties

Individual components used in our custom rods—including rod blanks, guides, reel seats, grips, and finishing materials—are covered by their respective manufacturers’ warranties, not by us.

Any warranty claim involving a component is subject to the component manufacturer’s terms, inspection, and approval process. We can assist in coordinating claims when possible, but we do not control outcomes or timelines.

What Is Not Covered

Warranties do not cover:

• Normal wear and tear

• Cosmetic damage

• Damage caused by misuse, abuse, neglect, or improper care

• Impact damage, high sticking, vehicle doors, rod holders under load, or accidents

• Unauthorized modifications or third-party repairs

• Improper storage or transportation

Fishing rods are tools, and not all breakage is the result of a defect.

In-House Rigged Tackle Warranty

For rigged lures, spreader bars, daisy chains, and other in-house assembled trolling tackle, our warranty applies only to the rigging and assembly performed by us.

While we may rig or modify a lure, the lure itself (including diving plugs, skirted trolling lures, squids, and other manufactured lures) remains subject to the original manufacturer’s warranty, if any.

What We Warranty

We warranty our rigging and assembly work against defects in workmanship, at our discretion. This includes issues such as:

• Improper crimping

• Faulty knots, splices, or connections

• Assembly errors directly related to our rigging

If a failure is determined to be the result of a workmanship issue in our rigging, we may repair or replace the rigging as appropriate.

What Is Not Covered

Our warranty does not cover:

• Normal wear and tear

• Chafed or cut leaders

• Damage caused by fish strikes, bills, teeth, or prolonged trolling

• Rusted hooks, swivels, or hardware

• Damaged or lost skirts

• Damaged or defective lures manufactured by third parties

• Improper use, improper care, excessive speed, impact damage, or misuse

Rigged tackle is considered a consumable fishing product and is subject to significant stress during normal use. These products need re-rigging and repairs from time to time:

Repairs & Re-Rigging

While the above items are not covered under warranty, we are always happy to:

• Re-rig lures

• Replace leaders, hooks, skirts, or hardware

• Perform repairs or modifications

These services are offered for a fee, which is standard for this type of equipment.

WWO Private Label Rods Warranty

(Applies to our private label rod series)

Warranty Coverage

Our private label rods are covered by a limited warranty against defects in workmanship and construction, subject to the terms below.

• Year 1:
  Private label rods are fully covered against defects in workmanship and construction for one (1) year from the date of purchase.

• Year 2:
  During the second year of ownership, rods that fail due to defects in workmanship may be replaced at 50% of the current retail price.

Warranty coverage applies to the original owner only and requires proof of purchase.

What Is Covered

This warranty covers defects related to workmanship and construction, including:

• Guide installation

• Thread work and finish integrity

• Reel seat installation

• Structural issues resulting from faulty manufacturing

What Is Not Covered

This warranty does not cover:

• Normal wear and tear

• Broken guides or tip-tops

• Worn grips or handle materials

• Damage caused by impact, misuse, or improper handling

• Damage caused by high-sticking, lifting fish by the rod, excessive point loading, rod holders under load, or accidents

• Improper storage or transportation

Maintenance and wear items are not considered defects in workmanship.

Repairs & Service

While the above items are not covered under warranty, we are happy to provide repairs, component replacement, or reconditioning services for a fee, which is standard for this type of equipment.

Warranty Evaluation

All warranty claims are subject to inspection and approval. We reserve the right to repair or replace rods at our discretion.

Shipping costs related to warranty claims may apply unless otherwise stated.

Warranty Claim Process

If you believe a product may qualify for warranty evaluation:

1. Contact us prior to returning any item

2. Provide photos and a description of the issue

3. We’ll help determine whether the issue falls under a workmanship warranty or a manufacturer's warranty

Returns sent without prior authorization may be refused. Shipping costs related to warranty evaluations or repairs may apply unless otherwise agreed upon.