White Water Blog
![White Water Custom Rods, Part III: Meet Ricky Kossen](http://whitewateroutfitters.com/cdn/shop/articles/Ricky_Big_Tuna_1_edited_1400x.jpg?v=1720559600)
White Water Custom Rods, Part III: Meet Ricky Kossen
In a previous blog post we introduced you to Rich Parisen, White Water Outfitter’s resident master rod builder. With some 40+ years of experience at the task – the first 20 under the tutelage of custom rod building pioneer Hank Altenkirch, Parisen is one of the premier rod-builders on the east coast. Still, no one person can keep up with the quantity of high-quality custom rods requested by W.W.O. customers year after year.- Bryce Poyer
![Don't Forget Your Spinnerbaits](http://whitewateroutfitters.com/cdn/shop/articles/Largemouth_Bass.Spinnerbait_1400x.jpg?v=1718658282)
Don't Forget Your Spinnerbaits
With waters at exceptionally high levels this year in local lakes and ponds, sweetwater fans should have an opportunity to really take advantage of some great hard-hitting action with largemouth bass and big chain pickerel between early June and mid-summer.- Bryce Poyer
![Father’s Day Surf Plugs For Late-Night Linesiders](http://whitewateroutfitters.com/cdn/shop/articles/storage_emulated_0_Canon_EOS_80D_20170712000522_IMG_0243_1400x.jpg?v=1718060174)
Father’s Day Surf Plugs For Late-Night Linesiders
As June rolls into July, many Long Island surfcasting sharpies with bass on the brain shift their emphasis to working night tides. With water temperatures still on the rise and plenty of boat traffic during the days, the graveyard shift can offer linesiders reprise from a hectic environment and daytime temperature highs, increasing the likelihood of aggressive feeding activity.- Bryce Poyer
Can't Miss Father's Day Gifts
Okay holiday shoppers, if you still haven’t closed the deal on that perfect Father’s Day gift and feel that last-minute pressure closing in on you, we’re here to help. Whether the Dad you’re thinking about loves to fish saltwater or fresh, from shore, surf or boat, shallow flats or the ocean deep, we’ve got gifts that will break out the smiles – all in stock and ready to go.- Bryce Poyer